Marketing

Each market segment has its own expectations regarding price range. Under most circumstances, if a company prices a sensor outside the expected range they will see a reduction in demand for the sensor . Under any circumstances, if prices are $5.00 above the range, they will get zero sales.

Companies should not confuse the Sales Forecast with the Production Schedule. The Sales Forecast is a tool that drives proforma information. Actual production will be based on information entered on the Production Spreadsheet.